core77 reports: [edited]
The Viora Lid from Vaporpath promises a lid that not only reduces the likelihood of spills but provides an experience closer to sipping from a ceramic mug.
For the lid's inventor, Doug Fleming, Viora is the result of 20 years of innovating in the beverage-container space. "The current lid is the result of dozens of iterations on almost every aspect of the design," Fleming says. "What began as a quest to unlock the aroma inside the cup, and the air flow of the volatile vapours, evolved into a study of the fluid-flow part of the problem."
Looking to unleash the aroma of the coffee within, the inventor enlarged the mouth hole of the lid and moved it away from the cup's rim, creating an effect similar to that of a ceramic mug. When the cup is tipped, a pool of coffee collects in a well right under the drinker's nose, giving them a fuller sensory experience.
Fleming switched out the typical homogenous round recess found in to-go lids with an angled ravine that serves a secondary purpose: keeping your shirt coffee-free by catching splashed liquid and reducing spillage, directing it back into the cup.