The Verge reports: [edited]
Neil Young has appeared on the Late Show with David Letterman to promote Pono, a high-quality digital music service that will launch next year. Rolling Stone reports that Pono will be comprised of a music downloads store, a tool that converts digital audio files into analog-sounding recordings, and a series of audio players.
It's a bright yellow triangular prism with a small screen and simple controls. The player will, according to Young, play back Pono master files with "the best sound anyone can get."
Red Hot Chili Peppers bassist Flea got a first-hand demonstration of the service in Young's car, and told Rolling Stone that "it's not like some vague thing that you need dogs' ears to hear. It's a drastic difference."
Warner, Sony, and Universal are reportedly all on board, and while you'll have to re-buy songs if you want to hear them in their high-definition glory, the Pono devices will also play back tracks bought from other digital stores.