Monday, January 28, 2008
Woolworths retail ditches HD DVD
RegHardware reports: [edited]
Woolworths has thrown its high street heft behind the Blu-ray Disc format. From March, it will no longer sell HD DVDs in its shops. The company will continue to sell HD DVDs online.
This move is the a result of a decision made after Christmas sales statistics were studied. In Woolworths stores, Blu-ray Discs outsold HD DVDs by a factor of ten to one over the seasonal sales period.
"Sales figures clearly show that the market is moving towards one format of high-definition DVD. The main reason is the success of Sony’s PlayStation 3 machine," Steven McGunigel, DVD buyer at Woolworths, said, according to The Retail Bulletin.
"Because [the PS3] plays Blu-Ray discs, there are over 750,000 homes in the UK that can view the new high-definition format. There is nowhere near that number of HD-DVD players around. Switching to Blu-ray only will provide one clear offer to customers in the format they want to watch high definition movies in."
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